Category Archives: Cloud Computing
Cloud Native Computing Foundation Announces 2019 Community Awards Winners – PRNewswire
SAN DIEGO, Nov. 19, 2019 /PRNewswire/ --KubeCon + CloudNativeCon NA The Cloud Native Computing Foundation(CNCF), which builds sustainable ecosystems for cloud native software, today announced the winners of the fourth annual CNCF Community Awards. The Community Awards recognize CNCF community members working the hardest to advance cloud native technology.
"A core strength of open source is the individuals who go above and beyond normal responsibilities to benefit the community as a whole," said Chris Aniszczyk, CTO, CNCF. "As we kick off the largest KubeCon + CloudNativeCon event ever, it's an honor to recognize individuals who've been integral to making CNCF and its projects what they are today."
This year's awards are being presented in the following categories: Chop Wood Carry Water, Top Ambassador, and Top Committer.
Chop Wood Carry Water: This award is given to community members helping behind the scenes, dedicating countless hours of time to open source projects, hosting and building community meetups, and often completing thankless tasks for the benefit of the community. The winners of this award were nominated by the CNCF community and chosen by the CNCF staff and TOC. CNCF is pleased to present this award to:
Top Ambassador:This award is presented to a champion advocate for the cloud native space. This individual helps spread awareness of cloud native, CNCF, and its incubated projects. The CNCF Ambassador leverages multiple platforms, both online as well as speaking engagements, driving interest, and excitement around projects. CNCF Ambassadorsvoted for the Top Ambassador. They are pleased to present the award to:
Top Committer:This award recognizes excellence in technical contributions to CNCF and its hosted projects. The CNCF Top Committer has made key commits to projects and, more importantly, contributes in a way that benefits the project as a whole. CNCF Maintainers (committers) voted for the Top Committer, and are pleased to present the award to:
For the Top Ambassador and Top Committer categories, voting was performed using the CIVStool using Condorcet-IRV.
Previous winners of the Community Awards include Jorge Castro, Dawn Chen, Michael Hausenblas, Jordan Liggitt, Dianne Mueller, April Kyle Nassi, Kris Nova, Sarah Novotny, Paris Pittman and many more.
Additional Resources
About Cloud Native Computing FoundationCloud native computing empowers organizations to build and run scalable applications with an open source software stack in public, private, and hybrid clouds. The Cloud Native Computing Foundation (CNCF) hosts critical components of the global technology infrastructure, including Kubernetes, Prometheus, and Envoy. CNCF brings together the industry's top developers, end users, and vendors, and runs the largest open source developer conferences in the world. Supported by more than 500 members, including the world's largest cloud computing and software companies, as well as over 200 innovative startups, CNCF is part of the nonprofit Linux Foundation. For more information, please visit http://www.cncf.io.
The Linux Foundation has registered trademarks and uses trademarks. For a list of trademarks of The Linux Foundation, please see our trademark usage page. Linux is a registered trademark of Linus Torvalds.
Media ContactJessie Adams-ShoreThe Linux FoundationPR@CNCF.io
SOURCE Cloud Native Computing Foundation
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Cloud Native Computing Foundation Announces 2019 Community Awards Winners - PRNewswire
ExtraHop Extends Cloud-Native Network Detection and Response with Google Cloud Platform Integration – Business Wire
SEATTLE--(BUSINESS WIRE)--ExtraHop, the leader in cloud-native network detection and response, today announced a new integration between ExtraHop Reveal(x) and Google Cloud Platform (GCP) via the new packet mirroring feature announced by GCP at Google NEXT 19 UK. Google Clouds new Packet Mirroring feature enables Reveal(x) to passively and agentlessly analyze network traffic within GCP to provide robust, real-time threat detection, investigation, and response. Armed with this visibility, security teams can protect data and workloads in Google Cloud and expand control across the entire hybrid attack surface.
Reveal(x) for GCP automatically discovers, classifies, and maps dependencies between workloads, and applies advanced machine learning to surface the most critical threats. Equipped with this information, GCP customers can rapidly identify, investigate, and respond to threats, fulfilling their obligations under the shared responsibility model.
"Ulta Beauty is a company built on seeing possibilities. It's informed everything from our in-store shopping experience to how we build our business including the technology that supports it," said Diane Brown, senior director of IT risk management and CISO at Ulta Beauty. "In cloud computing, we see the ability to grow faster and deliver more 'wow' experiences to our customers. The new integration between ExtraHop Reveal(x) and Google Cloud's new packet mirroring accelerates our cloud adoption by giving us the visibility we need to secure our applications and protect our most precious asset, our customers."
Through the integration with GCP packet mirroring, ExtraHop Reveal(x) provides full threat visibility, detection, and response across cloud and hybrid workloads.
"Traffic visibility is critical to prevent security breaches and attacks as networks grow in complexity," said Mahesh Narayanan, product manager at Google Cloud. With Packet Mirroring, our customers now have a way to proactively detect network intrusions, analyze, and diagnose application performance issues for both Compute Engine and Google Kubernetes Engine, across all regions and machine types."
"Traditional security tools are falling short and new thinking is needed for hybrid enterprises today," said Jesse Rothstein, CTO and co-founder at ExtraHop. Reveal(x) for GCP Packet Mirroring provides security teams with unparalleled network visibility and cloud-scale machine learning for detection and automated response across your business's complex attack surface.
ExtraHop Reveal(x) for GCP is now available in alpha. Please contact your ExtraHop cloud security expert for more information.
To learn more about the company's industry-leading cyber analytics platform, visit https://www.extrahop.com/solutions/security/ and explore the Reveal(x) live interactive online demo: https://www.extrahop.com/demo/
About ExtraHop
ExtraHop provides enterprise cyber analytics that delivers security and performance from the inside out. Our breakthrough approach analyzes all network interactions in real time and applies advanced machine learning to help you investigate threats, ensure the delivery of critical applications, and protect your investment in the cloud. With this approach, we help the world's leading enterprises including Credit Suisse, The Home Depot, Caesars Entertainment, and Liberty Global rise above the noise of alerts, organizational silos, and runaway technology with complete visibility, real-time detection, and guided investigation. To experience the power of ExtraHop, explore our interactive online demo or connect with us on LinkedIn and Twitter.
2019 ExtraHop Networks, Inc., Reveal(x), and ExtraHop are registered trademarks or marks of ExtraHop Networks, Inc.
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ExtraHop Extends Cloud-Native Network Detection and Response with Google Cloud Platform Integration - Business Wire
Cloud Computing in Industrial IoT Market in-depth approaches behind the Success of Top Players like Cisco, GE, ChargePoint, Honeywell, Intel, IBM -…
The Internet of Things (IoT) involves the internet-connected devices we use to perform the processes and services that support our way of life.The worker can use a cloud computing service to finish their work because the data is managed remotely by a server. Cloud Computing in Industrial IoT Market research reports growth rates and the market value based on market dynamics, growth factors. The complete knowledge is based on the latest innovations in the industry, opportunities, and trends. In addition to SWOT analysis by key suppliers, the report contains a comprehensive market analysis and major players landscape.
The Cloud Computing in Industrial IoT Market size is expected to grow at a CAGR of +7% during the forecast period 2019-2025
Sample Report with Latest Industry Trends @: https://www.qyreports.com/request-sample/?report-id=98314
Top Key Companies Players Analyzed in this Report are: Cisco, GE, ChargePoint, Honeywell, Intel, IBM, ABB, Rockwell Automation, Siemens, Huawei, Bosch, Kuka, Texas Instruments, Dassault Systmes, PTC, ARM, and NEC are a few major players in the industrial IoT market.
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The report on the Cloud Computing in Industrial IoT Market has newly added by QYReports to its huge repository. The global market is expected to increase from 2019 to 2026. Primary and secondary research methodologies have been used for curating this research report.
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The competitive landscape of the Cloud Computing in Industrial IoT Market is described in terms of the players and their statistics. For each key player, the report reveals production rates, costing, overall pricing, revenue generation, and market share within the Market.
The research on the Cloud Computing in Industrial IoT Market will be applicable to investors, business owners, industry experts, and various c level peoples. Profiling of the several top-level industries has been included in this informative report.
The research study has taken the help of graphical presentation techniques such as infographics, charts, tables, and pictures. It provides guidelines for both established players and new entrants in the Cloud Computing in Industrial IoT Market.
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Task force on artificial intelligence hearing: AI and the evolution of cloud computing – key testimony on the risks, challenges and opportunities -…
On October 18, 2019, the Task Force on Artificial Intelligence, which is a task force within the House Financial Services Committee (FSC), held a hearing titled AI and the Evolution of Cloud Computing: Evaluating How Financial Data is Stored, Protected, and Maintained by Cloud Providers. In a memorandum published before the hearing, the FSC noted that financial institutions have adopted cloud computing for non-core purposes (e.g., human resources, customer relationship management, etc.) while exercising caution when migrating over core services and activities (e.g., payments and retail banking). However, the memorandum notes that over the next five to 10 years, the expectation is that banks will move over more core functions to the cloud. The FSC notes that AI is a component of cloud computing because it helps streamline tasks, improves how data is managed and provides real-time cyber defense.
Financial institutions that use cloud computing and cloud service providers (CSP) have legal compliance obligations when financial institutions use cloud computing to perform both non-core and core functions. For example, federal regulators require CSPs to meet the same regulatory requirements as if the financial institution performed the activities (e.g., complying with the Bank Service Company Act or the Gramm-Leach-Bliley Act (GLBA)). As the FSC memorandum notes, examiners from the Federal Reserve recently visited a large CSP, and the CSP balked when the Federal Reserve asked the CSP to provide additional information after the on-site examination. Further, the CSP sought clarity from the Federal Reserve on how the Federal Reserve would use and store that information and who would have access to it. Therefore, the concerns over data privacy run both ways. As numerous witnesses in the hearing and members of the FSC noted, greater clarity from regulators regarding the use of CSPs by financial institutions would be beneficial. This echoed a 2018 Treasury report on Nonbank Financials, Fintech, and Innovation, which noted that [f]inancial services firms face several regulatory challenges related to the adoption of cloud, driven in large part by a regulatory regime that has yet to be sufficiently modernized to accommodate cloud and other innovative technologies.
The hearing addressed these compliance issues as well as issues related to consolidation, privacy and security. Below is a summary of the participants presentations.
The question and answer session that followed repeatedly focused on security issues posed by the use of CSPs, including whether and how CSPs can be better trained to understand the financial regulatory requirements imposed on their financial institution clients. Another concern mentioned was the difficulty associated with attribution when an error or breach occurs with a CSP (from the perspective of who may have been at fault and who actually committed the act Ms. Broussard noted that AI is useful in helping identify and protect against known vulnerabilities but that it struggles with unknown unknowns). Finally, near the end of the question and answer session, Mr. Benda noted the difficulties associated with the need to comply with both state laws which can vary, sometimes significantly, in their requirements and federal laws and requested that one harmonized approach be adopted so that banks do not have to answer to 51 masters.
This was the third hearing of the Task Force on Artificial Intelligence. You can watch the full hearing here.
Cloud computing: SaaS, IaaS or PaaS – which is growing fastest? – ZDNet
As cloud computing continues to eat up traditional tech spending, businesses are beginning to change where they spend their money.
The worldwide public cloud services market is forecast to grow 17% in 2020 to a total of $266.4 billion, up from $227.8 billion in 2019, according to tech analyst Gartner.
MUST READ: What is cloud computing? Everything you need to know about the cloud, explained
Cloud computing adoption has now become mainstream, said Sid Nag, research vice president at Gartner. That means higher spending on cloud, but also higher expectations from cloud buyers as to what they will get for their money.
According to Gartner, software-as-a-service (SaaS) will remain the largest market segment: SaaS is forecast to grow to $116 billion next year, up from $99.5 billion in 2019.
The second-largest sector is cloud infrastructure-as-a-service (IaaS), which will reach $50 billion in 2020. IaaS is forecast to grow 24% year over year, the highest growth rate across all market segments, which Garter said was the result of data centre consolidation. That's because modern applications and workloads -- many of which are cloud applications themselves -- now require infrastructure at a scale that traditional data centres cannot meet.
Cloud computing was listed among the top three areas where most global CIOs will increase their investment next year, Gartner said: "As organisations increase their reliance on cloud technologies, IT teams are rushing to embrace cloud-built applications and relocate existing digital assets."
However, as the use of cloud computing goes mainstream, the landscape will become increasingly sophisticated and competitive -- so much so that customers will need help with managing multiple cloud suppliers and applications.
SEE:Cloud v. data center decision(ZDNet special report) |Download the report as a PDF(TechRepublic)
By 2022, Gartner said, up to 60% of organisations will use an external service provider's cloud-managed service offering -- twice the number in 2018.
"Cloud-native capabilities, application services, multicloud and hybrid cloud comprise a diverse cloud ecosystem that will be important differentiators for technology product managers. Demand for strategic cloud service outcomes signals an organisational shift toward digital business outcomes," Nag said.
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Cloud computing: SaaS, IaaS or PaaS - which is growing fastest? - ZDNet
How governments can use cloud computing to reduce risk and improve service delivery – Which-50
Governments and public sector organisations want to reduce delivery risks associated with contact centre services. They should consider migrating their contact centres to the cloud.
According to the NEC whitepaper,Cloud Migration and Contact Centres,there are three basic benefits to moving contact centres to the cloud: improved customer experience; managing risk and data sovereignty; and managing costs.
Elements such as omnichannel offer governments a new and improved way to interact with clients.
Donald Craven, account director for the ATO at NEC, said a contact centre is all about client interaction.This is so important for key government agencies dealing with significant numbers of public. Its all about citizenship and citizen interaction, and improving their reputation.
In the case of managing risk, there are elements unique to government that must be managed along the way. The government sets stringent mandatory requirements for cybersecurity which are making their way into the cloud. For example, data cannot be stored outside of Australia.
Chris Fryer, Enterprise Architect at NEC, said We have product-as-a-service but the product that governments need is Security-as-a-Service. This is an emerging market for government.
In normal contact centre operations, compliance issues are inevitably overseen internally. However, a cloud-based system offers a centralised platform for recording, archiving and managing calls and other data, and an easier way to stay compliant with legislation.
In the same vein, governments speak a slightly different language from private enterprise when it comes to costs. For instance, there is no revenue element to speak of.
Often, even when the concepts are the same as in the private sector, the terminology tends to be different.
Government agencies for instance tend to be less interested in revenue generation as a key element of customer experience, although on the cost side, government departments face similar challenges to the private sector.
According to Fryer, within government agencies there can be a confusion to which vendors can be used for certain services. The cyber.gov.au lists vendors that have been accredited in certain classifications.
The government needs to demonstrate that all the requirements are being met and they are getting the most cost-effective solution. Then finance will give it the go-ahead.
Craven says government needs to view cloud not as a cost-saving exercise. The argument is going to be about how theyre going to manage their costs, and the flexibility and the speed of half the things they can do.
Cloud can bring together the diverse datasets involved in each medium to provide a seamless customer experience.
Take for instance the not uncommon experience of acustomer calling an agent only for the agent to discover the customer has already tried unsuccessfully to contact the company in many different ways.
A successful omnichannel approach will pull all the strands together giving the agent a thorough history of the customer interaction.
The concept of omnichannel has been around for a decade, but companies are still struggling to deliver on this due to disparate data systems and processes. A consolidated data approach within a cloud platform enables them to deliver on their omnichannel strategy.
Demand for omnichannel exists on both sides of the transaction. Governments are endeavouring to become more citizen-centric, and citizens, in turn, expect a personalised connection with services.
And for government organisations there is also the added burden of the potential impact of bad customer experience where those poor experiences become political fodder in the media.
Jim Chryssikos is the national solutions manager at NEC. NEC is a corporate member of the Which-50 Digital Intelligence Unit. Members provide their insights and expertise for the benefit of the Which-50 community. Membership fees apply.
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How governments can use cloud computing to reduce risk and improve service delivery - Which-50
Regulators begin probe into Google-Ascension cloud computing deal: WSJ – Reuters
FILE PHOTO: A sign is pictured outs a Google office near the company's headquarters in Mountain View, California, U.S., May 8, 2019. REUTERS/Dave Paresh/File Photo/File Photo
(Reuters) - A U.S. federal regulator has initiated an investigation into a cloud computing deal between Alphabet Incs Google and Ascension Health [ASCNH.UL] which would give Google access to detailed health information of millions of patients, the Wall Street Journal reported on Tuesday.
The Office for Civil Rights in the Department of Health and Human Services will look into the data collection to ensure the partnership is in compliance with the Health Insurance Portability and Accountability Act (HIPAA) which safeguards medical information, the Journal said on.wsj.com/2NGPPQX.
On Monday, Google said patient data cannot and will not be combined with any Google consumer data.
Google did not immediately reply to Reuters request for comment.
(This story corrects abbreviation in second paragraph to HIPAA)
Reporting by Abhishek Manikandan in Bengaluru; Editing by Christopher Cushing
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Regulators begin probe into Google-Ascension cloud computing deal: WSJ - Reuters
Why cloud computing can get you a job ‘anywhere in the world’ – Siliconrepublic.com
We heard from a cloud computing expert and a soon-to-be graduate on why this is an exciting field.
Cloud computing is a busy space, with new advancements and job opportunities appearing all the time as technology and innovation drive this field forward.
Already, many companies today are what Dr Fernando Perez Tellez described as native cloud companies companiesthat came to life within the cloud. But even for more traditional businesses seeking to update their digital interactions andpreservetheir competitive edge, people with cloud computing skills are becoming more in-demand than everbefore.
Thats something Perez Tellezsees reflected in salaries now,with career prospects in Ireland looking bright when it comes to cloud computing.
As a computer lecturer in the Institute of Technology Tallaght (ITT), which is now part of TU Dublin, Perez Tellezis certainlyin a positionto divulge some valuable cloud computing knowledge. And, according to him, its a fascinating field to be in.
With cloud computing, he said,you can be working for any company and any type of industry, starting from the cloud provider to a company.But the choices dont end there. In fact, Perez Tellezemphasisedthatonce youre embedded in the industry, you will be able to get a job anywhere in the world.
So, what types of skills do cloud computing professionals need? As you might expect, basic knowledge of programming and automation forges a strong foundation.
But, as Perez Tellezmade clear, its really a combination of softer and technical skills thats key.In fact, the most important skills, he said, are being a problem-solver and having the motivation to learn new things.
Perez Tellezis familiar with the need to give students real-world experience when it comes to cloud computing.Embracing tools such asAWS Educate a cloud training initiative from Amazon is important so young people can have access to the real web services in the cloud, he said.
Weve used it to train students, teach them how to use the web services and, depending on their level, they can use it to develop a final-year project.
One of the main reasons for choosing theprogrammeis the prevalence of AWS tech among companies. By engaging students with it, theyre given the experience they may need to get employment in the sector after they graduate.
You can be working for any company and any type of industry, starting from the cloud provider to a company DR FERNANDO PEREZ TELLEZ
This is especially true given that many companies are not using traditional infrastructure any more many are using the more cost-effective model of going to the cloud, Perez Tellez said.
They use what they need, when they need it, and they pay only for what they use.Soits very flexible.
Describing the benefits of the AWS programme, he added: Its great for students because you can create an account without a credit card, which is very good for learning the basics and the foundations.
Lets use the example of networking we have the theory, of course, and then we prepare an online networking lab that will cover networking in the cloud. This knowledge is now transferred into the cloud technology.This way, they learn about traditional environments but they also learn other environments.
In his teaching, Perez Tellezmostly uses AWS Educate in labs for practical work because hands-on experience is the most important for students to learn.
The service aims to offer students access to self-paced content focusing on real-world applications. Modules covered in preparing for a career in cloud computing includeartificial intelligence, voice and facial recognition, gaming, medical advancements and more.
As for the types of skills Perez Tellezuses the service to teach, he said: In my work, for example, I have a module calledArchitecting on the Corporate Cloud, which I use for teaching them a specific service.
Then the different key concepts that we need to teach include how to create, how to use the best practices in cloud computing, how to create reliable, very effectiveand securesolutionsall concepts that are very important to cloud computing.
In light ofthe importance of cybersecurity for web users and organisations today, he drew particular attention to teaching his students thatits important to ensure security in every layer.
The most exciting thing about the impacts of cloud computing, according to Perez Tellez, is that people working in the field will help empower companies to focus more on idea generation and the applications of their tech, rather than the operational minutiae of their infrastructure and support systems.
Speaking to the types of jobs graduates can expect to qualify for, he said: Probably the most relevant one is solutions architect.Or IT tech solutions, creating safe and reliable solutions, which is a role in high demand at the moment.
Iwant to be a solutions architect because I like integrating loads of services together. And I want to get the chance to build and help companies with their infrastructure AMANDA DOYLE
Thats exactly what student Amanda Doyle is currently looking forward to as she moves through her final year at TU Dublin. She already has a cloud support associate position lined up toenter intoin the summer after her final exams.
Within that role, shell be supporting SMEs and enterprises with their web technologies, drawing on such technical skills as networking and navigating operating systems such as Linux.
Doyle reinforced the point that soft skills are just as integral to the role, saying: Communication skills and teamwork skills are important too.
DoyleutilisedAWS Educate torealiseher final-year project ambitions, which involved harnessing the voice control aspects of Alexa to enable companies tominimiseadministrative efforts in managing their resources.
This year Im using it more than ever for my final-year project.We use AWS Educate and, through our credits, weve been able to get to do hands-on labs. Otherwise, we wouldnt have any idea of the different services out there.
That experience with tech services is what gave Doyle an edge in her job interviews, she explained.If youre going for an interview for cloud computing, have practical hands-on experiences with some of the services.
It has also helped her to look further into her future, beyond the initial career steps that shes about to take.
In fiveyearstime,Iwant to be a solutions architect because I like integrating loads of services together. And I want to get the chance to build and help companies with their infrastructure, she said.
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Why cloud computing can get you a job 'anywhere in the world' - Siliconrepublic.com
Online Education Market in India 2018-2022 | Emergence of Cloud Computing to Boost Growth | Technavio – Business Wire
LONDON--(BUSINESS WIRE)--The online education market in India is expected to post a CAGR of nearly 20% during the period 2018-2022, according to the latest market research report by Technavio. Request a free sample report
India has witnessed a significant rise in the adoption of the internet and smartphones over recent years. The high penetration of internet is allowing players in the e-learning market to expand their consumer base and improve their revenue. Moreover, the growing preference toward e-learning among the prospective learners in the country is providing significant growth opportunities for market players. Thus, the increased penetration of the internet and smartphones is one of the key factors driving the growth of the online education market in India.
To learn more about the global trends impacting the future of market research, download a free sample: https://www.technavio.com/talk-to-us?report=IRTNTR21121
As per Technavio, the emergence of cloud computing will have a positive impact on the market and contribute to its growth significantly over the forecast period. This research report also analyzes other important trends and market drivers that will affect market growth over 2018-2022.
Online Education Market in India: Emergence of Cloud Computing
Cloud computing enables organizations to save a significant amount of content, data, and information on a single platform. It also enables users and providers to access, process, procure, and manage information from anywhere at any time. Owing to such benefits, educational institutions are increasingly adopting cloud-based solutions such as ERP and LMS. The Indian government has also taken many initiatives such as the National Digital Library and the National Academic Repository to encourage the growth of e-learning institutes. The increasing adoption of cloud-based learning platforms is expected to further boost the growth of the market during the forecast period.
The increasing use of big data and learning analytics and the inclusion of gamification to drive engagement levels will further boost market growth during the forecast period, says a senior analyst at Technavio.
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Online Education Market in India: Segmentation Analysis
This market report segments the online education market in India by product (content and services) and end-users (higher education segment and K-12 segment).
The content segment led the market in 2017, followed by the services segment. During the forecast period, the content segment is expected to maintain its dominance over the global market.
Technavios sample reports are free of charge and contain multiple sections of the report, such as the market size and forecast, drivers, challenges, trends, and more.
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Some of the key topics covered in the report include:
Market Landscape
Market Sizing
Five Forces Analysis
Market Segmentation
Customer Landscape
Geographical Segmentation
Market Drivers
Market Challenges
Market Trends
Vendor Landscape
Vendor Analysis
About Technavio
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.
With over 500 specialized analysts, Technavios report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavios comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
Salesforce signs a big new deal with Microsoft’s cloud to power one of its core products – Business Insider
Salesforce is doubling down on its partnership with Microsoft, with which it's also sometimes been a foe.
Microsoft Azure is now the public cloud behind Salesforce's Marketing Cloud, its cloud software for marketing professionals. Salesforce also plans to build a new integration between its Sales Cloud and Service Cloud product and the Microsoft Teams work chat app, to try and make life easier for their mutual customers
"We're excited to expand our partnership with Microsoft and bring together Salesforce with Azure and Teams to deliver incredible customer experiences," Salesforce co-CEOs Marc Benioff and Keith Block said in a statement.
This is an expansion of Salesforce's existing partnership with Microsoft, which was first struck in 2014, and expanded in 2015. As part of this partnership, Salesforce has developed integrations across Microsoft apps like Skype for Business, OneNote, and Windows 10.
Notably, the two have sometimes been foes: Microsoft's Dynamics 365 product is a leading rival to Salesforce's core Sales Cloud, and the two even went head-to-head over LinkedIn, which Microsoft ultimately acquired for $26.2 billion in 2016.
Salesforce already has partnerships with Amazon Web Services and Google Cloud for cloud computing services, and also hosts some of its services from its own data centers. This means that Salesforce now uses all three of the major cloud computing platforms to host some portion of its software.
Its AWS partnership began in 2016 when Salesforce chose AWS as its "preferred public cloud infrastructure provider" for its international expansion plans. As recently as 2018, Salesforce said that it "runs the vast majority of [its] public cloud workloads on AWS." Of note is that in 2016, Salesforce said that some pieces of Marketing Cloud were hosted on AWS.
Salesforce, however, said this partnership with Microsoft has no impact on its existing relationship with Amazon.
"This doesn't mean anything different for our relationship with AWS. We'll continue to partner with them and run on their public cloud to deliver global customer success," a Salesforce spokesperson told Business Insider.
Regardless, the deal looks to be a big win for Microsoft, which is generally thought to come in second to AWS for cloud computing services. Meanwhile, Microsoft's surprise win over AWS for the Pentagon's $10 billion cloud contract reinforced its status as a major cloud player.
The companies highlighted Microsoft Azure's global reach as an advantage that would help customers using Salesforce Marketing Cloud "address local data security, privacy and compliance requirements."
The new integration between Salesforce's Sales Cloud and Service Cloud, and Microsoft Teams, will allow users to search, view, and share Salesforce records directly within Teams. It will become available in late 2020, the company said.
Slack, which is seen as a competitor to Microsoft Teams, recently announced an expanded partnership with Salesforce aimed at integrating the services in a similar way.
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Salesforce signs a big new deal with Microsoft's cloud to power one of its core products - Business Insider