Category Archives: Cloud Hosting

‘Everyone needs to raise their game in terms of how they train’ – HRD America

On the flip side, companies are increasing their investment in training, upskilling and professional development. After all, with more than 50 million Americans quitting their job over the past year, employers have been forced to promote from within. Its in an organizations best interest to provide good, proactive training so its own staff doesnt stagnate, Glass says. People are thirsty for learning new things. If theyre not going to get those things from your company, maybe theyll go somewhere else.

Read more: CEO: Universities to blame for massive skills shortage

Glass, a member of the Forbes HR Council, has a passion for education, graduating magna cum laude from The University of Texas at Dallas with a masters in computer science. A former lecturer at the school, he taught courses in assembly language, UNIX and C, C++, Smalltalk, and programming languages. For more than 30 years, hes used his technical mastery and entrepreneurial spirit to launch training companies and tech firms. He also owns 15 patents, all in the field of distributed computing.

In 2006, Glass founded Cypher Learning, which sells three branded versions of the cloud-hosted learning platform: NEO for schools and universities, MATRIX for businesses and INDIE for entrepreneurs. Earlier this month, the company rebranded with a new visual identity, a consolidated website and an evolution to an intelligent learning platform (ILP). The first set of intelligent features are related to skill development and include the following:

Glass predicts AI-infused learning platforms are going to be a decade-long trend, at a minimum. By adding more intelligence into learning technology, organizations can better meet the needs of todays learners and step into the future, Glass says. Our platform takes the learning experiences to a new level by focusing on the individual learner and how to drive their learning growth.

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'Everyone needs to raise their game in terms of how they train' - HRD America

Five Cloud Solutions for Small Business – The Tech Report

Small businesses need all the assistance they can get, especially when it comes to controlling their budgets, data security, and balancing their accounts. Thats why small business cloud solutions are increasingly becoming more user-friendly than ever.

Typically, cloud computing offers powerful online tools located in remote servers, hence ensuring safer and more cost-effective management.

Whats more, cloud-based small business solutions deliver a range of benefits including pocket-friendly hardware costs, automated recovery, and increased collaborations with the ability to work anywhere in the world. With that in mind, heres a list of the top five small business cloud solutions that are proving increasingly popular.

AWS is one of the most famous clouding services, supporting over 7500 government agencies and over 500 educational institutions. Thats an impressive approval rate of the quality of this web service.

Amazon provides clouding services to big and small businesses worldwide. Thats because their services are relatively easy to use and the interface is user-friendly.

It doesnt take a genius to understand how the website operates and how to use this service. That ranks AWS as one of the best small business cloud solutions available in the market today. Whats more, the servers interface provides access to a wide array of applications and services.

So whether you are looking for powerful cloud-based web hosting or simply want to deploy your SaaS (Software as a Service), this system works exceptionally well. Additionally, AWS has diverse tools, making it the one-stop-shop for all your cloud computing needs.

Box is an excellent cloud service for small businesses. Typically, Box expands the functionality beyond the securing of cloud storage and file-sharing by adding collaboration features and key synching.

The best part is that the starter package goes for only $5 which makes this service budget-friendly for small businesses. The starter plan is aimed at small teams and caters to all cloud service needs. That makes this company one of the best small business cloud solutions.

Additionally, Boxs features can easily expand to suit the needs of a mid-tire business or even an enterprise. Box essentially adds value by offering unlimited storage space for your small business while ensuring their basic package includes most of the necessary tools.

Dropbox for Business claims to serve 300,000-plus teams with their cloud service solutions. Aside from cross-platform sharing, backup, sync, and seamless integration features, Dropbox offers file sharing even for users who dont have a Dropbox account.

Whats more, the basic package for individuals is free but with a limited space of 2GB. This package additionally comes with Microsoft 365 integration, allowing you to edit files directly on Dropboxs interface.

The standard business package offers 5TB storage at $15 per month. Thats relatively affordable for small business cloud services.

JustCloud is an excellent cloud service that offers more than 50 features including instances, network drives, control panels, and more. Youll also get access and permission management.

This platform offers a $29.95 monthly package that includes 100GB worth of storage. Thats more than enough for five computers. However, JustCloud also has more packages that can suit larger enterprises. Depending on your business, JustCloud offers custom packages with a larger backup capacity.

Lastly, OpenDrive offers various features that are suitable for a small business, including data and workflow management. On top of that, OpenDrive features standard data storage, backup and syncing features, and project management.

OpenDrive also comes with powerful desktop and app software thats compatible with Windows, Android, and Mac devices. The basic package offers a free 5GB of storage but you can always upgrade to better packages with more space and additional features.

Unfortunately, in todays technological world, the word free comes with several restrictions that often limit your usage of a certain software.

Online cloud services arent any different. These free packages offer a low storage level that can barely serve your small business cloud solutions needs. That being the case, its ideal to plan for this as an operations expense. Go for the business packages depending on the data storage needs of your company.

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Five Cloud Solutions for Small Business - The Tech Report

Log4Shell, ProxyLogon, ProxyShell among most exploited bugs of 2021 – ComputerWeekly.com

The UKs National Cyber Security Centre (NCSC) has again teamed with its counterparts in Australia, Canada, New Zealand and the US to highlight some of the most impactful common vulnerabilities and exposures (CVEs) exploited by malicious actors in 2021, and advise organisations that have not yet done so, to patch against them.

During an eventful 12 months, financially motivated cyber criminals and more sinister state-backed threat actors aggressively targeted internet-facing systems at a broad set of victims across both the private and public sectors through a combination of freshly disclosed CVEs and older, dated vulnerabilities.

The authorities said that for most of the top exploited vulnerabilities, researchers or other actors released proof-of-concept code within a fortnight of the initial disclosure, facilitating exploitation by an ever-increasing range of groups.

The list includes vulnerabilities such as CVE-2021-44228, aka Log4Shell, targeting the Apache Log4j open source logging framework, disclosed in December 2021 and rapidly weaponised, as well as the set of four vulnerabilities known collectively as ProxyLogon, and the set of three vulnerabilities known as ProxyShell, all of which affected Microsoft Exchange email servers.

The advisory also warns of continued exploitation of CVE-2021-26084 in Atlassian Confluence Server and Data Center, and of two vulnerabilities first disclosed in 2020 and others dating from 2019 and 2018, an indication that many organisations are failing to patch in a timely manner.

The NCSC and our allies are committed to raising awareness of vulnerabilities and presenting actionable solutions to mitigate them, said NCSC CEO Lindy Cameron.

This advisory places the power in the hands of network defenders to fix the most common cyber weaknesses in the public and private sector ecosystem. Working with our international partners, we will continue to raise awareness of the threats posed by those who seek to harm us.

Abigail Bradshaw, head of the Australian Cyber Security Centre, added: Malicious cyber actors continue to exploit known and dated software vulnerabilities to attack private and public networks globally. The ACSC is committed to providing cyber security advice and sharing threat information with our partners, to ensure a safer online environment for everyone. Organisations can implement the effective mitigations highlighted in this advisory to protect themselves.

CISAs Jen Easterly said: CISA and our interagency and international partners are releasing this advisory to highlight the risk that commonly exploited vulnerabilities pose to both public and private sector networks.

We know that malicious cyber actors target these critical software vulnerabilities across many public and private organisations worldwide. CISA and our partners urge all organisations to assess their vulnerability management practices and take action to mitigate risk to the known exploited vulnerabilities outlined in this advisory.

The full list is as follows:

The advisory also contains details of a further 21 vulnerabilities often picked on by malicious actors in the past year, some of which date back several years. These include additional bugs found in Acelllion, Cisco, Citrix, Microsoft, Pulse Secure, SonicWall and VMware products.

The relevant authorities are encouraging security teams to apply the mitigations set out in its advisory, taking steps such as applying patches in a timely manner, and implementing centralised patch management tools to ease the process and reduce the risk of compromise.

Last week, new intelligence from Mandiant revealed that threat actors exploited disclosed zero-day CVEs at more than double the previous record volume during 2021, with state-sponsored groups the primary actors using them, followed closely by financially motivated ransomware gangs. Note that while not every CVE is a zero-day, every zero-day either is, or will shortly be, a CVE.

Mandiant said this vast increase in zero-day exploitation and the diversification of those using them expanded the risk portfolio for organisations in every industry sector and geography.

We suggest that a number of factors contribute to growth in the quantity of zero-days exploited, wrote Mandiants James Sadowski. For example, the continued move toward cloud hosting, mobile, and internet of things [IoT] technologies increases the volume and complexity of systems and devices connected to the internet put simply, more software leads to more software flaws.

The expansion of the exploit broker marketplace also likely contributes to this growth, with more resources being shifted toward research and development of zero-days, both by private companies and researchers, as well as threat groups. Finally, enhanced defences also likely allow defenders to detect more zero-day exploitation now than in previous years, and more organisations havetightened security protocolsto reduce compromises through other vectors.

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Log4Shell, ProxyLogon, ProxyShell among most exploited bugs of 2021 - ComputerWeekly.com

GemTRX: Providing Secure and Revolutionary Cloud Mining Tron Solutions – Analytics Insight

GemTRX is a uniquely-built cloud mining service made to ease the process of users renting out suitable hash power to mine crypto.

Launched in 2018, Tron is one of the leading blockchains on the market. It currently features a market cap of around US$6.6 billion, ranking it as the top 22nd largest blockchain on the market. The Tron Network is powered by the native TRX token that enables users to pay for transaction fees and interact with its ecosystem. The blockchain protocol is committed to accelerating the decentralization of the internet with its technology and an ecosystem of decentralized applications (dApps). GemTRX added a new cloud mining option called The Mining Cycle Model to celebrate their one million partners. Because of the enhanced capabilities, participants may now deposit TRX from their promotional account into the new model. The Mining Cycle features a unique strategy separated into several stages. Lets look at what cloud mining is precisely, and the several options GemTRX has for its users.

Official Website:https://gemtrx.net/

Registration Link:https://gem-trx.com/share?code=344702

Company Introduction: https://www.youtube.com/watch?v=IOTBIUsWicA

Product Introduction: https://youtu.be/QrKrLRyw6kY

Official Facebook page:https://www.facebook.com/gemtrxofficial

Official Twitter:https://twitter.com/Gem_TRX

Telegram Channel:https://t.me/gemtrxchannel

Telegram Group Customer Service:https://t.me/gemtrxofficialhttps://t.me/gemtrxofficial2

WhatsApp Customer Service: +1(650)272-9738

Google App Download:https://play.google.com/store/apps/details?id=trx.gemrubyio.app

Whitepaper:https://tron.network/static/doc/white_paper_v_2_0.pdf

Crypto mining has never gone out of style since Bitcoin hit its 2nd all-time-high figures. But the concept and idea of cryptocurrency mining have modernized over the years. For people who do not want to take the traditional route, cloud mining services have become an asset because there are fewer expenses and more profits involved in this approach. Due to the advantages and convenience of switching to cloud mining, people from anywhere in the world can mine cryptocurrencies by opening an account with a service provider and then renting out hash power at a nominal cost.

GEM-TRX is a uniquely-built cloud mining service made to ease the process of users renting out suitable hash power to mine crypto by paying an appropriate fee. This service is built on the Tron network, known for being a safe, efficient, and high-performance blockchain that is perfect for cloud mining. This affordable cloud mining service ensures that its users have a budget-friendly way to mine cryptocurrencies. So if you are interested in being a part of the cloud mining revolution, then GEM-TRX is an ideal platform for them.

GemTRX pursues long-term strategic cooperative relationships with users through its future data analysis and rewards program. GemTRX is a cloud mining offering services on the Tron (TRX) network, providing a convenient and efficient TRX mining experience.

GemTRX allows users to mine the Tron (TRX) cryptocurrency at a low cost with its cloud service without dealing with the technical knowledge of setting up the mining equipment, hosting it on their own, and paying the various fees associated with it.

Invitation to a Level 1 User, following their complete registration, gives you a 30TRX incentive.

An invitation of a Level 1 User to a Level 2 User, following their complete registration, gives you a 20TRX incentive.

An invitation of a Level 2 User to a Level 3 User, following their complete registration, gives you a 10TRX incentive.

The incentive is effectively based on the down-line deposit amount every time through the account.

Level 1: With a deposit of 10000TRX youll get 1200TRX incentive, which is 12% of the amount.

Level 2: B deposit of 10000TRX youll get 200TRX incentive, which is 2% of the amount.

Level 3: C deposit of 10000TRX youll get 100TRX incentive, which is 1% of the amount.

(If you have 3 generations of downline in a single line you will get 15% of the deposit rebate in total and you can withdraw right away)

This value of the incentive is potentially based if the invited individuals mine through their accounts.

Mining by the Level 1 user gives a 10% incentive to you.

Mining by the Level 2 user gives a 5% incentive to you.

Mining by the Level 3 user gives a 3% incentive to you.

7 days 1.3% min 100TRX

15 days 1.6% min 100TRX

30 days 2.5% min 100TRX

45 days 3.0% min 100TRX

60 days 3.5% min 100TRX

90 days 4.0% min 100TRX

120 days 4.5% min 100TRX

150 days 5.0% min 100TRX

The basic account is the initial primitive technique for doing this. As a mining machine, it earns 5-10% of your income daily, based on the quantity of TRX deposits. A promotion account is used to invest in the mining cycle. After incorporating TRX into the mining cycle, you will get a daily return of 1.3%-5% of your initial investment.

The daily gains will add up to the maximum amount of the investment value. Following the completion of the mining cycle, the entire sum, including the daily rate and principal invested in the mining cycle, will be instantly restored to the promotion account and can be withdrawn in full.

Along with the direct benefits provided by this cloud mining service, GemTRX also functions as a dedicated affiliate program, offering additional rewards on a variety of rebates. As a result, GemTRX compensates you for referring your friends and family to this service. It not only encourages, but also directs the effort toward creating a stronger community with better services. GemTRXs levels and rebates are based on conditional invites and deposits.

According to the company, GemTRX has official certification for its operations. In addition, for those looking to make a significant income from the service, the focus should be on the down-line 12% rebate for a deposit of 10k TRX (roughly $640 at writing). The best way to make money from the platform is via its affiliate/rebate program which makes it one of the best cloud mining platforms in cryptocurrency. The most effective strategy to generate massive income is to form your own team to get rebates up to 12%. Dont miss this chance!

Disclaimer: The information posted in the article is for educational purpose only. By using this, you agree that the information does not constitute any investment or financial advice. Do conduct your own research and reach out to financial advisors before making any investment decisions.

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GemTRX: Providing Secure and Revolutionary Cloud Mining Tron Solutions - Analytics Insight

VNET Group, Inc. Files Its Annual Report on Form 20-F for Fiscal Year 2021 – PR Newswire

BEIJING, April 26, 2022 /PRNewswire/ -- VNET Group, Inc. (NASDAQ: VNET) ("VNET" or the "Company"),a leading carrier- and cloud-neutral Internet data center services provider in China, today announced that it filed its annual report on Form 20-F for the fiscal year ended December 31, 2021 with the Securities and Exchange Commission (the "SEC") on April 26, 2022 Eastern Time. The annual report on Form 20-F, which contains the Company's audited consolidated financial statements, can be accessed on the SEC's website at http://www.sec.gov and on the Company's investor relations website at https://ir.vnet.com/.

The Company will provide hard copies of its annual report containing the audited consolidated financial statements, free of charge, to its shareholders and ADS holders upon request. Requests should be directed to [emailprotected] or the Company's Investor Relations Department at VNET Group, Inc., Guanjie Building Southeast 1st Floor,10# Jiuxianqiao East Road, Chaoyang District, Beijing100016, People's Republic of China.

About VNET

VNET Group, Inc.is a leading carrier- and cloud-neutral Internetdata center services provider inChina.VNETprovides hosting and related services, including IDC services, cloud services, and business VPN services to improve the reliability, security, and speed of its customers' internet infrastructure. Customers may locate their servers and equipment inVNET'sdata centers and connect toChina'sInternet backbone.VNEToperates in more than 30 cities throughoutChina, servicing a diversified and loyal base of over 6,500 hosting and related enterprise customers that span numerous industries ranging from Internet companies to government entities and blue-chip enterprises to small- to mid-sized enterprises.

Investor Relations Contact:

Xinyuan LiuTel: +86 (10)8456-2121Email:[emailprotected]

SOURCE VNET Group, Inc.

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VNET Group, Inc. Files Its Annual Report on Form 20-F for Fiscal Year 2021 - PR Newswire

Cloud Server Hosting | Exchange Hosting | 1-800-525-0031

Exchange Server Hosting1) Security

Safely and securely log into your email accounts from anywhere, anytime. Your confidential information stays that way. Additionally, you can:

Our approach to providing physical servers and networking for servers goes beyond simple security tasks and activities. Our approach to network security is based on Defense-in-Depth. This involves layering a variety of technical security mechanisms such that if one is breached the other protective systems carry on the task of protecting the network. Data centers have online 24/7/365 security guards and surveillance cameras that provide physical support.

Synchronize your Exchange email with your wireless device for increased communication and productivity. Direct Push technology offers instant delivery of your messages to your mobile device from the Exchange server. Calendars, contacts, and emails can be synchronized with mobile devices so you are in touch with clients and suppliers at all times. Our hosted wireless email services offer mobility and security for devices such as Blackberry, Treo, Android, and iPhone.

Trust your Exchange email hosting to a provider that is certified by Microsoft, SBA, and Schools and Libraries division. We have many Exchange email hosting clients that have thousands of users and require absolute email reliability and security. We know that email is the lifeline of organizations in todays world and we take email hosting seriously.

Our Exchange email hosting is optimized by the following:

Our data centers provide maximum reliability for Exchange servers. Power from the main grid enters the data center via suitably sized power conditioning devices so that all AC and DC power going to the cabinets in the data center is clean and steady within one half of one percent of tolerance with absolutely no spikes or brownouts. In addition, there are four large UPS systems on the data center floor, which are capable of maintaining the data center for up to 45 minutes on full load. It comes down to business economics. In-house email administration includes the cost of owning hardware, software licensing fees, skilled administrators, and training. Outsourcing email administration is an attractive option for many business owners as the cost per mailbox (email user) is a fraction of the price.

While dedicated servers are beneficial to many businesses, they arent for everyone. Before you invest in a dedicated server, ask yourself the following questions:

If you answered yes to any one of the above questions, then you are ready for a serious web host. When you choose Localweb.com as your web host you get:

We have a proven track record of 20+ years of providing high performance, dedicated, and managed server hosting in certified SSAE16 data centers. Furthermore, Localweb.com hosts web servers for federal and governmental agencies where high performance, security and availability are of paramount importance.

Our approach to providing physical and networking security for servers goes beyond the basic tasks and activities. Our approach to network security is based on Defense-in-Depth. This involves layering a variety of technical security mechanisms such that if one is breached the other protective systems carry on the task of protecting the network. Data centers have online 24/7/365 security guards and surveillance cameras that provide physical support.

We take a pro-active approach to monitoring and reporting. For example, we use network wide monitoring tools that monitor critical infrastructure components, such as routers and switches, external third party monitoring, and reporting services.

Localweb.com provides scalable solutions to its clients. For example, our data centers have over 14000 square feet of available space and can host hundreds of your servers. Our scalable solutions also include equipment, office space and qualified manpower.

Our dedicated server hosting clients appreciate the fact that they can get additional add-on services should they have a need. We have a team of in-house engineers, programmers, and web developers who can provide spam filtering and exchange hosting.

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Cloud Server Hosting | Exchange Hosting | 1-800-525-0031

Google, Mandiant say zero-day numbers reached all-time highs in 2021 – The Record by Recorded Future

Google and Mandiant released reports this week saying the number of disclosed and exploited zero-days reached record highs in 2021.

Mandiant said it identified 80 zero-days exploited in the wild, more than double the record volume they saw in 2019. The term zero-day refers to newly-discovered vulnerabilities in which a vendor has zero days to fix before a hacker can start exploiting it.

Google, which recently bought Mandiant, said its Project Zero found 58 in-the-wild zero-days, the most ever recorded since they began tracking the statistic in 2014.

We believe the large uptick in in-the-wild zero-days in 2021 is due to increased detection and disclosure of these zero-days, rather than simply increased usage of zero-day exploits, Google explained.

When we look over these 58 zero-days used in 2021, what we see instead are zero-days that are similar to previous & publicly known vulnerabilities. Only two zero-days stood out as novel: one for the technical sophistication of its exploit and the other for its use of logic bugs to escape the sandbox.

More than two thirds of the zero-days in 2021 were memory corruption vulnerabilities, which Google called the standard for attacking software for the last few decades.

Google tracked zero-days in Chrome, Safari and Internet Explorer as well as Windows, macOS, Android, Microsoft Exchange servers and more.

Mandiants report found that as the number of zero-days increased, exploitation increased alongside it. Just 32 zero-days were exploited in 2019 compared to the 80 seen last year, according to their data.

They attributed much of the activity to state-sponsored actors exploiting the move toward cloud hosting, mobile, and Internet-of-Things (IoT) technologies.

Financially-motivated actors are increasingly using the zero-days as well, growing to nearly one-third of all identified actors exploiting zero-days in 2021.

Zero-day exploits and variants of malware that go after them have been on consistent rise as attackers invest in automation and research. Many of thezero-days discovered in old software like print spooler (print nightmare) are being discovered by overseas research teams, said Blue Hexagon CTO Saumitra Das.

These can then be weaponized at scale and quickly by attackers using mutated malware to get in. In many cases,attacker use an existing foothold and simply try out a new POC at a victim.

Microsoft, Apple, and Google products comprise about 75% of total zero-day vulnerabilities among the 12 vendors tracked by Mandiant.

Adobe previously led the way in terms of zero-days because of issues tied to Adobe Flash, but since the tool was retired in 2017, they have dropped out of the top three.

According to Mandiant, there has also been growth in the use of zero-days by ransomware groups.

We observed at least two instances in which separate threat actors exploited flaws in separate VPN appliances to obtain access to the victim networks and subsequently deploy ransomware in 2021, Mandiant said.

We suggest that significant campaigns based on zero-day exploitation are increasingly accessible to a wider variety of state-sponsored and financially motivated actors, including as a result of the proliferation of vendors selling exploits and sophisticated ransomware operations potentially developing custom exploits.

Jonathan has worked across the globe as a journalist since 2014. Before moving back to New York City, he worked for news outlets in South Africa, Jordan and Cambodia. He previously covered cybersecurity at ZDNet and TechRepublic.

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Google, Mandiant say zero-day numbers reached all-time highs in 2021 - The Record by Recorded Future

Europe’s landmark tech legislation will pry open content algorithms and limit ads – Protocol

European officials have come to an agreement on landmark legislation to police illegal and harmful content online that will also impose transparency requirements on content recommendation algorithms and limit the targeting of ads to minors.

The long-awaited Digital Services Act proposal aims its toughest rules at illegal content and goods on Big Tech platforms like Meta, Google and Amazon, but the measure will also place requirements on internet providers, cloud hosting, app stores, domain name registrars and smaller social media and e-commerce companies.

The agreement on the DSA, which still requires all-but-inevitable approval from the bloc's authorities, comes just a month after a final accord on the Digital Markets Act, which would fundamentally remake the business practices of the largest tech companies. The EU is also preparing to take on artificial intelligence in coming months and years.

Together, they represent a sweeping European effort to regulate tech commerce, from distribution to consumer experiences, often aiming at powerful U.S. companies and setting a regulatory stage that will affect businesses around the world. Those large, mostly American, tech giants can face "sanctions of up to 6% of global turnover or even a ban on operating in the EU single market in case of repeated serious breaches," according to a summary from the European Commission. The full text of the legislation was not immediately available.

In addition to algorithmic transparency for content and product promotion and the ban on targeting kids with ads, the DSA would also impose "limits on the use of sensitive personal data for targeted advertising," reportedly including gender, race and religion. It would also force companies to put in place systems for flagging illegal goods and content and for faster removal.

"It gives practical effect to the principle that what is illegal offline, should be illegal online," said Ursula von der Leyen, the commission's president, in a statement.

In addition to illegal content, the DSA also aims at harmful content, such as viral "dangerous disinformation."

While the DSA springs from serious concern by world leaders about the spread of harm at digital scale, it's also prompted warnings that efforts to combat such dangers have sometimes resulted in platforms shutting down legal but controversial speech.

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Europe's landmark tech legislation will pry open content algorithms and limit ads - Protocol

How green is digital fundraising? And how to make it greener – UK Fundraising

In our quest to lessen the impact of all of our activities on the environment, digital is often promoted as a greener way of doing things. But is digital fundraising actually greener than other forms?

While digital might not be using many of the materials we traditionally associate with having a negative impact on the environment, everything from our websites to our computers and our use of emails, social media, gaming and even new kid on the block the NFT, does of course leave a carbon footprint.

Matt Collins, Managing Director at Platypus Digital says:

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Digital fundraising isnt any different from use of the internet in general. It can be greener than other areas of fundraising that use big emissions sources, but there are lots of stats on the impact that it does have.

NFTs for example have raised much needed funds for a number of charities including UNHCR. However, generating them is also associated with emissions and WWF UK for one came under fire earlier this year when it launched them, leading it to end their sale as a result.

There are however many steps charities can take to make their digital activities, including fundraising, as green as possible.

As a starting point, ClimateCare has a useful infographic giving an overview of the carbon footprint of the internet. It explains how and why it contributes to carbon emissions, along with useful tips on how to reduce your own internet carbon footprint. These range from dimming your monitor to using a green cloud provider, and avoiding the use of video when you only really need audio.

Many of us after all turned to video calls during the pandemic, and a US study from last year by researchers at Purdue, Yale, and MIT, found that one hour of videoconferencing emits up to 1 kilogram of carbon dioxide, uses up to 12 litres of water, and requires a piece of land the size of an iPad Mini.

Looking into other specific areas, websites can have a heftier carbon footprint than you might expect, but there are tools that will calculate yours. Input a web page address into Website Carbon for example, and it will tell you how it compares to the rest of web pages tested, how much carbon is generated every time someone visits that page, and over a year, how much CO2 and energy it produces. It also provides tips for reducing this impact. And simply keeping sites optimised and up-to-date uses less energy, while working with a green hosting company also helps.

Gaming of course is increasingly popular as a fundraising channel, but like everything else, has environmental implications, from the energy it uses to the mined materials used to build the consoles. Earth.org has published a useful guide to the issues, and to how to make gaming more sustainable.

Social media activity is something else that requires some consideration. Alex Aggidis, Head of Growth Marketing at Fundraising Everywhere & Everywhere+, who also previously worked at Friends of the Earth, provides some food for thought:

Brits spend an average 108 mins per day on social media. Of course, if you power your phone or laptop by a renewable energy source, your impact will be lower. But then there are the servers of the social platforms to consider, as well as your activity on these networks. Are you following polluting individuals or businesses for instance? Are you inadvertently giving airtime to their ideas, products or greenwashing? Its all part and parcel.

Data servers are a big area to consider. Last year the FT featured a report from French thinktank The Shift Project, which stated that carbon emissions from tech infrastructure and data servers for cloud computing had exceeded those of pre-Covid air travel.

Chris Houghton, CEO of Beacon CRM says:

Digital fundraising isfargreener than the alternative. Most digital fundraising usually runson cloud servers run by the likes of Google, Microsoft etc most of whom are powered by 100% renewableenergy.

Despite this, data centres (servers) have a carbon footprint the size of the airline industry, and this footprint is increasing. Its more important than ever to ensure that the data centre youre using is powered by green energy, if possible.

The simplest thing you can do is make sure your office is powered by 100% green energy. Most of your fundraising, digital or otherwise, will be coordinated from your office where your energy usage will vastly outweigh the carbon footprint of any cloud servers.

In terms of online giving, Rachel Hutchisson, Vice President for Global Social Responsibility at Blackbaud adds:

If we think about online givingcompared to direct mail campaigns, weve reduced the paper waste from things like sponsorship forms and cheque payments,but alsothe emissions used to transport physical mail. However, wedohave to consider data storage as part of the equation with digital fundraising and online transactions still require energy, so its important for both charities and donorsto ensure theyre working with platforms and partners that are committed to sustainability and have set goals for emissions reduction within their operations and data storage.

But while this covers many of the key areas associated with digitals carbon footprint, theres more. Not just in terms of fundraising activity and tech use, but in how organisations are run, who they work with, and who they choose to side with.

Aggidis offers some advice for charities in terms of meaningful actions to make activity greener and reduce their digital footprint:

A lot of this is common sense. Make sure your basics are covered, like ensuring you power down your devices and unplug, switching to a renewable energy provider (one that is genuinely seeking to change energy systems, like Good Energy) and recycling old hardware responsibly.

Here are 3 more big ones to consider:

Work with your leaders to make change happen. Moving to a sustainable pension (i.e one that doesnt invest in fossil fuels) is a huge one. There are many options out there, Avivas sustainable fund is one of them.

Work with partners that have a strong environmental track record. Think about who your suppliers are. Platypus Digital are a certified b-corp for instance, which means they care about people and planet. You can also consider things like blacklisting websites from polluting brands in your programmatic display activity.

Be an ally to environmental campaigning organisations who are pushing industry & government (the real culprits) to change for the better, like Friends of the Earth, Greenpeace, 350.org to name a few.

For organisations looking for more ways to commit to change, there are movements dedicated to this that can be joined. Charities can sign up to the Sustainable Web Manifesto, for example. Signatories make a number of commitments, including ensuring the services they provide and use are powered by renewable energy, and their products and services use the least amount of energy and material resources possible.

Theres also an ad industry drive, Ad Net Zero from the Advertising Association, which asks organisations to commit to making practical changes in the way they run their advertising operations, with the aim of reducing the carbon impact of developing, producing and running advertising to net zero by end 2030.

And finally, for help with carbon reporting, there are a number of platforms available, from carbon accounting tools, to those providing reporting standards, guidelines and frameworks, and others for disclosing calculated emissions. WWF UK has a toolkit listing these.

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Cloud Computing Market: 40% of Growth to Originate from North America | By Service (SaaS, IaaS, and PaaS) and Geography – Global Forecast to 2025 – PR…

The adoption of SaaS helps enterprises in eliminating expenses and complexities associated with managing hardware and software required to run applications. Moreover, SaaS also enables easy access to IoT, data analytics, and AI platforms, which aids businesses in making business decisions. As a result, there will be a high demand for SaaS solutions. The growth of the SaaS market segment is expected to be significantduring the forecast period.

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Moreover, the report also providesValue Chain Analysis which helps companies gain a competitive advantage in the market. The Value Chain of the Cloud Computing Market includes the following core components:

Highlights-

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Vendor Insights-

The cloud computing market is fragmented and the vendors are deploying growth strategies such as product developmentto compete in the market.

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Learn More about the Key Driver& Challengeof the Market-

SMEs have started opting for public solutions to scale up or scale down the hardware and resources. Apart from CAPEX reduction, cloud computing solutions can facilitate faster storage, processing, and communication lines. Clouds also enable the deployment of applications without the need for provisioning hosting capabilities. Cloud services provide security, facilitate optimum use of resources, and provide the reliability of a normal dedicated server and cloud resources. The above-mentionedfactors are increasing revenue generation for vendors, contributing to the growth of the cloud computing market size. The increased inclination towardcloud computing for cost-cutting is one of the significant factors driving the market growth.

The system integration issues will be a major factor challenging the cloud computing market. Various enterprises are adopting cloud computing services, such as IaaS, PaaS, and SaaS solutions, as they are cost-effective and an alternative to traditional IT deployments. However, there are challenges when implementing cloud services at an enterprise scale to ensure smooth integration of the new systems with the enterprises existing infrastructure. Some of the significant issues associated with system integration are, connecting to monolithic systems, different business units viewing data differently, and choosing the right tool for integration. In modern connectivity and IT infrastructure, an integration tool must support hybrid integrationwhich allows on-premise applications to seamlessly integrate with cloud-based applications. Therefore, enterprises find it challenging to choose the right tool.

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Cloud Computing Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Decelerate at a CAGR of 17%

Market growth 2021-2025

$ 287.03 billion

Market structure

Fragmented

YoY growth (%)

20.37

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 40%

Key consumer countries

US, China, UK, Germany, and Japan

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Adobe Inc., Alibaba Group Holding Ltd., Alphabet Inc., Amazon.com Inc., Hewlett Packard Enterprise Development LP, International Business Machines Corp., Microsoft Corp., Oracle Corp., Salesforce.com Inc., and SAP SE

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization preview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of Contents

1. Executive Summary

2. Market Landscape

2.1 Market ecosystem

Exhibit 01: Parent market

2.2 Market characteristics

Exhibit 02: Market Characteristics

2.3 Value chain analysis

Exhibit 03: Value chain analysis - Internet services and infrastructure

2.3.1 Inputs

2.2.2 Engineering phase

2.3.3 Operations

2.3.5 Marketing and sales

3. Market Sizing

3.1 Market definition

Exhibit 04: Offerings of vendors included in the market definition

3.2 Market segment analysis

Exhibit 05: Market segments

3.3 Market size 2020

3.4 Market outlook: Forecast for 2020 - 2025

Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ billion)

Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

3.5 Impact of COVID-19 on market and recovery from pandemic

4. Five Forces Analysis

4.1 Five Forces Analysis

Exhibit 08: Five forces analysis 2020 & 2025

4.2 Bargaining power of buyers

Exhibit 09: Bargaining power of buyers

4.3 Bargaining power of suppliers

Exhibit 10: Bargaining power of suppliers

4.4 Threat of new entrants

Exhibit 11: Threat of new entrants

4.5 Threat of substitutes

Exhibit 12: Threat of substitutes

4.6 Threat of rivalry

Exhibit 13: Threat of rivalry

4.7 Market condition

Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by Application by Service

5.1 Market segments

The segments covered in this chapter are:

Exhibit 15: Service - Market share 2020-2025 (%)

5.2 Comparison by Service

Exhibit 16: Comparison by Service

5.3 SaaS - Market size and forecast 2020-2025

Exhibit 17: SaaS - Market size and forecast 2020-2025 ($ billion)

Exhibit 18: SaaS - Year-over-year growth 2020-2025 (%)

5.4 IaaS - Market size and forecast 2020-2025

Exhibit 19: IaaS - Market size and forecast 2020-2025 ($ billion)

Exhibit 20: IaaS - Year-over-year growth 2020-2025 (%)

5.5 PaaS - Market size and forecast 2020-2025

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Cloud Computing Market: 40% of Growth to Originate from North America | By Service (SaaS, IaaS, and PaaS) and Geography - Global Forecast to 2025 - PR...