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The year has kicked off with a series of unprecedented and unpredictable challenges for businesses around the world. Media and entertainment digital content creators, for example, today face many challenges from both a creative and a logistical point of view. Creating the films and programs that we all love watching has become an entirely new endeavour in todays remote work environment. Most studios and post-production houses were neither ready nor equipped for remote work, and even if they were, there is the added concern that remote work might lack the security and seamless collaboration that in-studio production enabled.

The media and entertainment industry is rich with talented artists, deeply immersed and very comfortable with technology in their day-to-day work. So, on one hand, working on a screen whether a local workstation or connected to a resource running elsewhere makes little difference provided that the experience is seamless. The main issue at hand is the content and production data. Its not always easy to see how enormous volumes of file data traditionally located on-prem can find its way to the cloud; particularly datasets which need to be edited simultaneously by teams of artists and producers to get that content to market quickly.

Being 100 per cent productive from anywhere doesnt need to be a challenge with the right tools to support production teams in their work.

Some of the worlds largest movie studios, streaming content providers, and gaming companies are using the public cloud to run their customised pre and post-production workflows at scale. This allows artists to use the best-in-class applications they prefer, allows for massive scale at a moments notice, and removes inbound bottlenecks to corporate LANs, physical assets, and even constraints of time zone and location.

The right technology partner can help studios set up the IT architecture that will enable them to continue running specialised workflows such as editing, rendering, and post-production effects remotely through the public cloud.

Leveraging cloud-based infrastructure and data services mean you can pivot when needed so that your operation wont miss a beat in the face of a challenge. To know when the time is right for you, start by evaluating your current capabilities, noting opportunities for improvement:

For studios looking to enable remote work and bring their in-studio production experience to artists at home, here are a few things to bear in mind:

As we all find new ways to work, know that you can absolutely turn your artists homes into professional production studios, if you select the right technology and tools. Done right, you can create a remote studio experience that does not compromise on speed, flexibility or securityin fact, remote studios can actually provide artists with a better, more responsive software experience than the desktop workstation setups they were using before. While remote work is what we all need to do now, a flexible, work-from-anywhere environment is the way well all work in the future. Today, this means creators can stay focused and productive, and do what they do best: create, edit, and deliver amazing content.

David Sniderman, product leader, Qumulo

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How M&E organisations can enable remote work with cloud-based video and animation production studios - ITProPortal